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The No-BS Guide to Improving Marketing Effectiveness
Stop wasting marketing dollars on more tactics that don’t work. Learn how to plug leaks, streamline processes, and improve marketing effectiveness for measurable ROI.

The Change Starter
Dec 15, 20254 min read


Reduce Marketing Costs: Plug the Budget Holes You Didn’t Know You Had
Many marketers assume more campaigns mean better results, but hidden leaks in your strategy can quietly drain your budget. Learn how to reduce marketing costs by auditing your campaigns, plugging gaps, and focusing on smarter execution this December.

The Change Starter
Dec 1, 20254 min read


Video Guides: How We Created Slamin’s Customer App How-To Videos
Discover how Slamin used video guides to simplify its customer portal, empower members, cut admin tasks, and deliver a smoother digital experience.

The Change Starter
Nov 3, 20254 min read


Guide to Calculating Marketing ROI and Maximising Results for Established Businesses
Discover how to calculate marketing ROI, choose the right metrics, and track both short- and long-term performance. This guide breaks it down; no jargon, just clear steps to help you make smarter marketing decisions and maximise growth.

The Change Starter
Oct 12, 202515 min read
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